Canada’s online shopping scene is evolving at a remarkable pace. As technology advances and consumer habits shift, online shopping statistics of 2025 reveal that e-commerce has become a cornerstone of how Canadians shop. From mobile shopping to sustainability, the trends shaping the industry in 2025 are impossible to ignore. Let’s break down the latest online shopping statistics of 2025 and what they mean for shoppers and businesses alike.
The Growth of Online Shopping
With nearly 78% of Canadians projected to shop online by 2025, e-commerce continues to be a dominant force in the retail landscape. That’s almost 30 million people embracing the convenience of digital shopping, a significant jump from just a few years ago.
Key Stats for 2025
1. E-commerce Revenue Is Booming
Canada’s e-commerce market is projected to generate over $74 billion CAD in 2025, up from $65.5 billion CAD in 2024. This growth reflects not only the popularity of online shopping but also the trust Canadians place in digital platforms.
2. Mobile Shopping Is Growing Rapidly
Mobile commerce, or m-commerce, accounts for 40% of online transactions in Canada this year. With apps becoming more intuitive, Canadians are using their smartphones for everything from fashion purchases to grocery orders.
3. Popular Product Categories
The top online purchases in Canada include:
Clothing and Accessories
Electronics and Gadgets
Health and Beauty Products
Groceries and Home Essentials
4. Sustainability Is a Priority
More consumers are prioritizing eco-friendly options, with businesses offering sustainable packaging and carbon-neutral shipping gaining a competitive edge. This aligns with the broader push toward greener practices in e-commerce.
Dominant Players and Local Competitors
Unsurprisingly, Amazon Canada leads the e-commerce market, with Walmart Canada and Costco following closely behind. However, the rise of niche retailers and direct-to-consumer brands is giving shoppers more options, highlighting the importance of differentiation.
What to Expect in the Future
By 2025, we’ll see further integration of technologies like augmented reality (AR) for trying products virtually, AI-driven personalization, and same-day delivery for even more convenience. These advancements promise to make online shopping in Canada more immersive and efficient.
Why These Stats Matter: Online Shopping Statistics 2025
For businesses, understanding these trends isn’t just about keeping up—it’s about staying ahead. Whether you’re building your first e-commerce site or optimizing your existing one, focusing on mobile-first design, diverse payment options, and sustainable practices is essential for long-term success.
Ready to elevate your e-commerce game? At CodeMasters Agency, we specialize in creating optimized, mobile-first online stores that drive results. Let’s make your business stand out in Canada’s thriving digital marketplace.
Contact Us Today to get started!